"Shopping can provide a pick-me-up and make you feel more in charge of your life," says April Lane Benson, Ph.D., a psychologist who specializes in consumer buying behavior. Sure enough, that flashy “SALE” sign has a hypnotic effect on the human brain! Strolling through a supermarket you naturally end up buying more than you actually need - even if it means shopping out of your list. Psychologists say we enjoy a great deal of pleasure when we imagine owning a product that we happen to see; most often than not, we end up buying that product to continue experiencing this ecstatic pleasure of owning. Shopping outside of your needs easily gets classified as impulse buying. Glance through the following stuff typically witnessed in an impulse buyer’s home. Who knows, you could be one such deal-prone impulse buyer!
1. Multiple Cards
A decade ago, receiving a loyalty card from a diner did raise a few eyebrows among consumers. Now it is a common sight to receive one such card even from your favourite coffee shop. It is a natural tendency of impulse buyers to throng many shops and obviously accumulate almost every card on the deal. Gone are the days when one credit card sufficed for all the shopping needs of a home and now it does not come as a surprise for one member to stack atleast 4 to 5 credit cards from many banks offering varied lucrative schemes. Since credit cards let you pay and forget all about it till reminded by the bank, it is common for an impulse buyer to possess many credit cards; one for supermarkets, one for online shopping, one for a particular retailer and another suitable for a particular diner. It sure is a crazy cards dealing!
2. In-Trend Stuff
No doubt you chose that multi-tasking furniture to double your utility. At the same time, this novelty means you have to get rid of your old stuff that served you till the new one arrived. If you are replacing your dear old stuff just to keep up with a trend chased by your kitty party friends, you sure are an impulse buyer. There are thousands and millions of home improvement ideas flooding the market and naturally trends come and go. Opt for timeless home improvement things that you can rely on for years because altering massive stuff becomes a huge investment every time. Pursuing trends sure is a gamble!
3. Craft Fair Hauls
Handicrafts surely drive your buying impulse go wild and crazy. If you have a craft fair haul lying around the house since you did not have the time to arrange them or the old arrangement was taken down for a fresh stock of handiwork stuff, you sure did let your impulse take over everything else. Even if you visit one of those craft fairs to buy Christmas gifts, you will end up walking out with a bulky haul all for yourself; such is the enticement of handicrafts. You can keep this inclination under check by carrying the required amount of cash that is within the plan instead of your flashy credit card.
4. Rolled Rugs
Rugs are magical stuff that can dispense enormous charm when they are rolled out; they are the most irresistible of all the handicrafts you come across for home décor. As sumptuous and striking the natural fibers in your rugs are; they are vulnerable to get infected by moths when left to lay idle. Moist conditions will surely make your rug quality deteriorate with time. If you have an assortment of rugs, use them in layers and allow your rug the privilege to age gracefully instead of piling them in your store. You sure cannot buy gorgeous rugs out of mere impulse. Can you?
5. Shy Art Pieces
Unless you are an epic character like Virgil Oldman from “The Best Offer”, who can afford to have a huge room full of art for display, buying art pieces only to be stashed in the attic shows you did go very far with your impulsive shopping. Art looks its best when displayed; if not revealed for the whole world, set-up a separate room for your art to be hung or displayed elegantly. Consider putting up art in your attic, loft, basement and even the mud room; any place that flaunts the beauty of an art is suitable for your collection. The artist did complete his masterpiece for someone to admire; and that “someone” happened to be you, who has invested heavily on these living legends.
6. Overloaded Fridge
We sure do not need a picture to demonstrate an overloaded fridge; if you are forcing close the fridge door, it sure is overloaded - one of the most common sights in an impulse buyer’s abode. Most of the time you will end up buying stuff that is already present in your fridge - just that you did not notice due to the food outburst in your fridge. Shopping in supermarkets as we already know is the main gateway for buying out of impulse. Declutter the fridge every week or just before hitting the supermarkets to curb this concern.
7. Sweet Burst
Unless it is Halloween round the corner, if it is normal for your home to be sprawling with sweets, it shows you are an impulse buyer. Your home need not flaunt Willy Wonka’s factory; even if one can find sweets in notable places of your home - that is without any occasion, you sure need to smack your hand when picking sweets off the aisle, during your wait at the supermarket cash counter. Sweets are displayed prominently near the checkout area to activate that sweet-buying-impulse; without which you wouldn’t otherwise consider buying sweets.
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